EN® is the premium brand of fishing tackle that fuels your passion for fishing, offering the broadest array of innovative solutions developed by anglers who share your commitment to the fishing. EN has products such as soft bait, hard bait, lines, rods, hooks, and other tools. our passion is to help you CATCH MORE FISH. EN® fishing products are built for the ultimate in fresh and saltwater fishing and will continue to perform over time. Features our tools provide hardness, corrosion resistance our fishing tools are designed by professionals and thoroughly tested in both salt and fresh water environments, providing the highest quality and reliability.